How To Order Makeup Products From The USA to Europe? | 1 Easy Method

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As a European citizen, it’s sometimes pretty hard to get products from the USA shipped to us. Some brands don’t ship to Europe or only particular countries in Europe, other brands ship to Europe but you have to pay a huge shipping fee and custom charge. And then we have the GDPR law, which makes it even harder to order from US websites. Because of this law, we’re not even allowed to visit the Sephora US website. BUT today I’m going to explain in detail how to order makeup products from the USA to Europe! Big chance this will work for other continents as well!

Yes, you heard it right! I found out how to order products from the USA to Europe, even brands that don’t ship to my country yet (such as Lorac and Glossier). I live in the Netherlands, which is part of Europe and the European Union (countries in the European Union have corresponding laws/agreements so we all have to deal with the GDPR law for example). This blog post is for all the European people out there who need to hear this. 

Before I wrote this blog post, I, of course, tested it out myself first and it works perfectly. I’ll be showing all the details and steps in this blog post, so you’ll be able to order products from the USA! 

This might also work for people living somewhere else than Europe, for example, Australia. But I haven’t tested this because obviously, I don’t live there. Feel free to check it out yourself if you got curious!

First of all, I’m not sponsored and I didn’t get anything gifted to me. I’m just super enthusiastic about this! 

How to order makeup products from the USA to Europe?

How To Order Makeup Products From The USA to Europe? Big chance this will work for other continents as well!


The biggest part to make ordering from the USA possible is This company provides you a US address for free. You only have to sign-up and then you’ll immediately get your own address where you can ship your packages too. It’s different than a PO box since some companies don’t ship to PO boxes. You don’t have to be worried about this, the address you get isn’t a PO box.  

There are three types of memberships. The Single Package Membership is free and this one matches people who occasionally want to buy products from the US. I think this one is amazing and this works perfectly fine. 

Then there’s a Premium Membership which is for people who plan to buy and ship packages more often. The pros of this membership are that you’ll receive free package consolidation and 30 days free package storage.

The last membership is the VIP Membership which is for the people who are planning on spending $500 or more every month. This membership includes extra services and a volume discount. 

For a makeup lover like me who is occasionally buying products, the Single Package Membership works perfectly fine. I would consider the Premium Membership though since I’m ordering more than twice a year. says that when you order more than twice a year, the Premium Membership is the best option and pays for itself after two shipments. 

I think it’s amazing that offers free service and paid services. This way you can decide what suits you and your needs best. To make this all a bit more clear, here are the three memberships and their pros: 

How To Order Makeup Products From The USA to Europe? Big chance this will work for other continents as well!

2. VPN

You might need a VPN to access some websites. I needed a VPN to access Sephora US and for example. Otherwise, I’m not able to even access the website let alone order products. 

What is a VPN?

In very simple terms, a VPN connects your PC, smartphone, or tablet to another computer (called a server) somewhere on the internet, and allows you to browse the internet using that computer’s internet connection. So if that server is in a different country, it will appear as if you are coming from that country, and you can potentially access things that you couldn’t normally.

Source: How to Geek

There are lots of options when it comes to a VPN. You might use this already for watching series etc. If you’re not using a VPN already, there are a lot of paid versions but if you browse through the internet well enough, you’ll find some free versions. For example, I’m using ProtonVPN. Again, I’m not sponsored, paid or gifted anything. I just enjoy using it. 

3. Browse & Buy

Here comes the fun part! Now you have your own US address and a VPN connection, you’ll be able to access, for example, Sephora US and you can start browsing through the products. Once you’re done, it’s time to checkout and pay for your products. Remember, you need to fill in your US address, which you’ve got from, as the shipping address. 

4. Package arrives at your US address

After your package got shipped, it’ll arrive a couple of days later at your address. lets you know when it arrived. It takes a couple of hours to scan your item once it arrived but it’ll then show up in your account as ‘ready to send.’ Sometimes there’s an action required, for example, if you need to fill in the worth of the products. Most of the time, does this for you. 

Tip: It’s possible to order from two (or more) different companies and let repack your items as one package. This is very helpful because you won’t have to pay multiple shipping costs, you just have to pay once. 

If you have just ordered one package, you can create a ship request, choose your preferred way of shipping (there’s a ton of options, like express shipping, etc), use your real address this time, let it calculate the shipping costs and pay these costs immediately, that’s it. provides services like adding ‘fragile’ stickers, extra protection paper, etc. You have to pay a couple of dollars for this. It’s not necessary to add these but it’s an option and if you think you need it, you can add whatever you want. The first time I ordered through I didn’t add any extra services. The second time, I ordered my KKW Fragrances and I decided to add a ‘fragile’ sticker just to be sure. 

If you have multiple packages, you need to select them all and then create a shipping request. Everything else stays the same as for one package. I also feel like everything speaks for itself, it’s super easy! 

You’ll get a notification once your package shipped and you’ll be able to track it. Keep in mind that you might have to pay a customs charge. Here in the Netherlands, we need to pay customs so every time I order I have to keep this in mind. Not every country has custom charges though, so you might want to check your country’s laws first before ordering. 

I can imagine that the customs charge might hold you back but see it like this: you’ve saved money with shipping and you were able to buy US brands. In some cases, ordering in dollars is also cheaper than your local currency. For example, if I order in dollars it’s cheaper then when I would’ve bought it in euros. So I’m saving some money this way too. 

5. Your package arrives at your home

Depending on which shipping method you choose, your products will arrive in a couple of days or weeks. Both my packages arrived within 3-4 days, which is extremely fast. I did choose DHL Express as my preferred shipping method because it was only $1 more than the shipping method which provides shipping within 7-20 days. Paying $1 more for fast shipping is definitely worth it lol. 

I don’t know if this will be the same for you: every country has its own shipping costs. You’ll be able to see the cheapest and most expensive shipping methods in a row, so it’s easy to see which is the cheapest way with the shortest shipping time. 

As I said before, you might need to pay a customs charge but you’ll get a notification of this.  

Brands and websites where you can order from

Isn’t it super easy? I’m so excited I found this! Finally access to US brands I wanted to try for so long but also being able to enjoy sales like the Sephora VIB sale! The service is awesome, it’s quick and you can decide so much yourself which I think is cool too. You might be wondering where you can order products from now, so here is some inspiration!

A couple of examples where you can order now:

  • Sephora US
  • Glossier
  • Lorac Cosmetics
  • Target 
  • Walmart 
  • Bath & Body Works
  • Victoria’s Secret
  • Milk Makeup

And so much more! 

I hope this will answer the question how to order makeup products from the USA to Europe. Let me know in the comments if you’re going to use my method. I hope you’ll enjoy this as much as I do! 

See you next time loves, 

xoxo Simone


Hi there! Im Simone, 24-years-old born and raised Dutch girl still living in The Netherlands. I graduated in Human Resources and I have a huge passion for all things beauty. Im a dog mom to Bailey, USA obsessed, and lipstick hoarder.

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  1. 10.16.19

    Ooo this was SO fascinating to read! Now that you’re ordering from Sephora & Ulta, can you take advantage of the reward system, too??

    • 10.16.19

      Yesss!! I know it works at Sephora (because I already ordered there) and I recently signed up for Ulta too sooo this might be the best part of it all lol

  2. 10.17.19
    sarahsarsby said:

    I’ve been waiting for you to write this post and it’s so smart yet so simple. You’re an absolute saint for sharing this and I fear you might have opened a can of worms for me as now I know how to access brands and products that I wasn’t able to before. Thank you SO much for sharing, I’ve pinned this tab and will be investigating shortly x

    • 10.18.19

      You’re so welcome!! It’s amazing to finally be able to reach brands that weren’t reachable first but it’s definitely bad for my bank account lol.

  3. 2.19.20

    Oh my gosh, I had no idea this was even possible. You are an absolute angel for writing and sharing this! My daughters are always complaining that they really want to buy stuff from certain stores in the US but they don’t ship here. And now, there is a way! Massive massive thank you!

    • 2.24.20

      Ah, I’m so happy to hear this! I’m glad this post was helpful! You’re so welcome!

  4. 2.14.21
    Ellie said:

    Oh this all sounds too exciting! I haven’t been on a big makeup splurge in a while but I’ll be sure to bare this in mind when my makeup wish list and pennies in the pot grow! <3

    There’s nothing better than be able to enjoy all the amazing makeup from around the world!

    Ellie xx

    • 2.15.21
      Simone said:

      I’m glad that I could share my method and I hope you’ll be able to enjoy all the good makeup! 🙂