Fenty Beauty: Pro Filt’r Soft Matte Longwear Foundation
I bought my first Fenty Beauty products when they launched but didn’t get the foundation because I found it very hard to find the right shade. When I was in Sephora in NYC I could finally try shades out and asked an employee for help and here we are!
Fenty Beauty was created with a vision. For creator and founder Rihanna, it was essential “that women everywhere would be included”. After recognizing a void in the industry, Rihanna focused on a range of traditionally hard to match skin tones, developing formulas that work for all skin types, and pinpointing universal shades. Her aim, above all, is to inspire: “Makeup is there for you to have fun with. It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.”
I really like the vision Rihanna has and I also think it’s important to include all types of women with all types of different skin tones. For example, most brands don’t include a lot of foundations to match people of color which is really sad. I like that Rihanna made sure she had a wide range of foundation colors to match as much as possible skin tones.
This is the packaging where the bottle comes in. I think it’s cute but nothing special. The shade number is at the top and the logo is on the front. It’s clean and simple. This foundation contains 32 ml/ 1.08fl. oz. which is a pretty good amount of product.
Let’s see what Fenty Beauty themselves say about the foundation:
Finally – the ultimate photo filter in foundation form. Born in 40 boundary-breaking shades, Pro Filt’r Soft Matte Longwear Foundation gives skin an instantly smooth, pore-diffused, shine-free finish that easily builds from medium to full coverage. The oil-free formula is made with climate-adaptive technology that’s humidity resistant, sweatproof and won’t clog pores, so that wherever you are, it’s going to work on your skin. Best of all, this long-wearing, light-as-air texture is undetectable on skin – so you always look like you.
How did FENTY BEAUTY do it?
– Obsessive research to create the perfect range of shades for all
– Exclusive insights from the world’s top makeup artists
– Extensively tested for real life, on real women
FENTY BEAUTY figured out that it takes the right balance of tone and texture to make foundation work on every skin type. The brand obsessed over custom pigment levels to capture your truest tones with a soft matte finish that’s just right – not too matte and not too shiny. The result? A comfortable long-wear formula that lets skin look like skin. Made for all women to love.
This is how the actual foundation bottle looks. I love the matte glass and the white details. It feels heavy which makes it look and feel luxurious.
Here’s one pump on my hand. The Sephora employee matched the shade 190 with my skin tone but at the time I had a little tan and I think it’s too dark for me during the winter. The color also oxidized after I applied it and so it’s even now a little bit too dark. I wore the foundation multiple times to try it but I’m not satisfied with the color. I’m going to try and mix this foundation with a lighter shade and see if I can wear it more often.
The formula is nice! I think it’s really lightweight, it feels like I’m not wearing anything on my face. It made my skin look pretty but also a little bit cakey. I don’t know if this will change if I’ll get the right color. The foundation has indeed a matte finish which I really like and it stayed on all day. I like a more medium coverage but you can definitely build this foundation if you would like a more full coverage.
I have a normal to little bit oily skin and I need to moisturize my face before applying the foundation. I might think this foundation is not your thing if you have a dry skin. If you want to try this with dry skin, make sure you moisturize!
Aqua/water/eau, dimethicone, talc, PEG-10 dimethicone, trimethylsiloxysilicate, polypropylene, isododecane, cetyl PEG/PPG-10/1 dimethicone, nylon-12, HDI/trimethylol hexyllactone crosspolymer, phenoxyethanol, sodium chloride, hydrogen dimethicone, glycerin, magnesium sulfate, sodium dehydroacetate, disteardimonium hectorite, aluminium hydroxide, methicone, benzoic acid, dehydroacetic acid, propylene carbonate, ethylhexylglycerin, parfum/fragrance, silica, biosaccharide gum-4, ananas sativus (pineapple) fruit extract, carica papaya (papaya) fruit extract, paullinia cupana seed extract, potassium sorbate, sorbic acid. May contain/peut contenir (+/-): titanium dioxide (CI 77891), iron oxides (CI 77491, CI 77492, CI 77499).
As I already said before, this foundation contains 32 ml/ 1.08fl. oz. The price of the product is $36 for my US people and € 30,13 for Europe. Fenty Beauty is cruelty-free.
I don’t like that the foundation oxidized and that it looked a little bit cakey, but it is lightweight and a good coverage. I’m not sure if I would repurchase this foundation when I run out. I might think the Colourpop foundation is just as good (if not better) and is way cheaper. I’m not super overwhelmed as I thought I would be and that’s a little bit disappointing. But my credits for the wide shade range!
Hope to see you next time loves,